March 27, 2013

L'Oréal Melbourne Fashion Festival - Part 1


I have some super exciting news for you guys! I recently entered a competition hosted by Sydney Westfield and won an amazing trip last weekend to Melbourne for L’Oréal Melbourne Fashion Festival (LMFF)!! I was so excited when I got the call telling me I had won, because although I enter competitions and giveaways all the time, I never actually win! And for my first win to be this huge was amazing. And to top it all off, I got the news on my birthday!

For those of you who are unfamiliar with LMFF, it's easily one of Australia's largest and most popular fashion events of the year. It runs for a week and has everything from runways showcasing the latest designs to workshops and seminars on beauty and fashion.

The prize included a trip for 2 to Melbourne via QANTAS airlines, a nights accommodation at Crown Promenade (such a gorgeous hotel - highly recommend it!), car transfers to and from the airport, hotel and event for both days, as well as 2 front row VIP tickets to the Red Carpet Runway show presented by Harper’s Bazaar. I took my mum with me because we always have great fun together when traveling. 

All in all, the entire trip was definitely memorable and we both enjoyed every minute of it! The bridal runway show was amazing - and my sister is getting married soon so I got heaps of inspiration for her. The gift bags were awesome as well! Stay tuned for Part 2 of this post to see all the fashion from the runway.

I just want to say a HUGE, HUGE thank you to Sydney Westfield for making this trip possible, and thank you to LMFF for hosting such a wonderful event. It was such an enjoyable experience and I’m so grateful for it!

Here are some photos from day 1.







Our gift from Westfield arrived! Inside were 2 VIP front row tickets to the Red Carpet Runway show, a lovely letter to say congratulations and some delicious hand made chocolates from Koko Black.






We also managed to do some sightseeing around the city in our spare time...



The car transfers for the entire weekend were so helpful! There was no waiting around for a taxi or public transport ;)

What I wore:
Blazer: Zara
Shirt: Dotti
Tights: Topshop
Shoes: Rubi
Studs: Marc by Marc Jacobs
Rings: Lovisa
Watch: Michael Kors
Bracelets: House of Harlow, Cartier and Hermes